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10 things you should know about choosing your franchise
Should you buy a business or get a job? There is a big difference! Although running your own business can be more demanding than a job, the benefits or running your own business are so much more and you will find the satisfaction you get from running your own business has no comparison.
   
Is the franchisor successful in its own operation of running the core business? A real successful pilot franchise operation is essential for evaluation.
   
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Are you entering a growth sector of the economy? You want to be part of a business that can grow.
   
Does the franchisor offer you in depth training? It is how a business operates that makes it capable of success.
   
Does the franchisor offer you on-going support? You are always going to encounter issues and it is vital that the franchisor is set up to help make you a success.
   
Is the business going to offer repeat business or just one-off sales? This can impact on your marketing costs. One of the most important rules of marketing is that it is much easier to sell to your existing customers than to new customers. In the domestic cleaning industry you are constantly retaining customers and expanding your base. This means you will always have a steady stream of income.
   
Consider your start-up costs and ask yourself: Do they offer value for money? Part of these costs may be an initial franchise fee, which often represents a large element of profit for the franchisor.
   
Consider your running costs and on-going franchise fees. Excessive management charges may cause resentment later on. Do your homework now!
   
Would you be dependent on skilled staff? An over reliance on skilled staff may hamper your growth.
   
Is the franchisor a member of the BFA and it’s trade association? This gives you comfort that your franchisor and its methods and figures have been approved by the appropriate bodies.
   
We recommend that you ask these questions about any franchise that you consider, get the facts and figures first.
 
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